Eco Friendly House And Garden

Eco friendly and Fair Trade products are on the increase – and you can be a part of their success!

The only reason manufacturers never really use eco friendly resources for their products is because consumers as a whole were never really ‘that’ bothered where things came from – as long as we liked them in the first place and they were not too expensive. 

Even today, you may well still be buying products that don’t have a branded logo on them, like ‘fair trade’ or ‘FSC certified’ – even though these products are available.

Why?  Well, you can answer that one yourself.  I bet it’s the simple reason that they aren’t always available in your local shops, and if they are available there is very little selection for you to choose from.

The Problem:
Lets take, for example, tea for this first problem.  Fair trade tea has been available for years, but it started out as just the one type.  Basically you had to choose to have fair trade tea in the only flavour that it came in, or you could have non-fair trade tea in any flavour that you wanted (and had probably been drinking your whole life).  Not such a difficult choice for most: they went for flavour.

Secondly, with the example of shoes; one pair of plain, non-offensive brown shoes may have been made by a community of Fair Trade workers in India.  However, because they were made with care and a premium paid for their certification, they were usually a lot pricier than their non-fair trade equivalent shoes that came in a huge variety of shapes, colours and styles.  Again, factors were working against the new products.

Yet others were so hard to get hold of that they would never be seen by over 80% of the population.  Whether they were only stocked by online stores or only found in ‘hippy’ or ‘alternative health stores’ it didn’t matter.  If they weren’t on the shelf in Boots, M&S or Tesco – most people wouldn’t ever see them – and so most people wouldn’t buy them.

And ultimately, their scarcity and high(ish) prices meant that no-one could really recommend them to the general public as so few people wanted to risk their money on an unusual of slightly different product.

Step Into Today’s Market:
However, as we find today, there are now a whole host of ethical or eco friendly alternatives to almost every product available today.  They are still only really a small slice of the market, but at least now people are starting to actually ‘like’ and search for these products.

And we know that retail responed to this by stocking more – so by using such products ourselves, we are creating a better future market for these types of products.

Whether you prefer to help the planet by buying organic products, or you want to help distant farming communities with your support of Fair Trade doesn’t matter.  What matters is that you are buying these things in the first place.

And, the more support these products get, the cheaper they become too.  The reason why a lot of organic or fair trade products were not for sale in high street stores is because their retail price was so expensive compared to existing alternatives that there was no point taking them on – they were a ‘waste of shelf space’.

But now demand has made these product more reasonably priced and able to compete with known brands.  Take for example Ethletics cotton sneakers.

These cotton baseball boots look virtualy identical to a well known brand of baseball boots and shoes.  They come in the same huge array of colours, both for kids and adults, short or long, and even personalized designs – and they are even the same price.

However, Ethletics shoes are made with only organic cotton, use an FSC approved rubber source, offer a Fair Trade price for both the rubber, the cotton and the workforce and are 100% vegan and contain absolutely no plastic.

The other brand make none of these claims.  It doesn’t have to, it’s been selling it’s footwear for years based on the brand alone.  It may well use these same workers or forests for their supplies, and their shoes might also be free of animal derivatives – but they just don’t need to tell us.

Your Choice:
Whether you personally support the manufacturer who offers you certified proof of all their ethical attributes doesn’t really matter.

What matters is that we have got to a point where you can’t say you didn’t have a choice. 

But doing the right thing no longer means walking around in sandals, wearing a baggy t-shirt eating lentils.  Being ethical is now a lifestyle choice without the compromise.

Being ethical today means having everything you are used to, but sourcing it wisely!

Here, we continue from yesterday, with the final 3 tips on making those small steps to running a healthy eco friendly house!

5) Don’t Do Disposable!  Try to reduce your consumption of disposable items – they are everywhere.  Pens, sticky note pads, razors, toothbrushes, cotton-buds, cotton wool balls, facial pads, tissues, baby wipes, hygiene wipes, even personal ‘lady’ items.

Try to find the longer lasting equivalent – it’s not less hygienic if you do it properly.  For example facecloths instead of wipes or cotton wool is perfectly clean and gets the job done – then gets washed – and does the job all over again!

Toothbrushes with changeable heads and razors with replaceable blades all go towards reducing waste – and reducing your consumption of new materials.

Feminine hygiene products now come unbleached, and in smaller sizes to help reduce waste and resources – but now even come in washable versions.  There is even the menstrual cup today (a small insertable item that will ‘contain’ rather than ‘absorb’) that does away with the need for cotton products altogether!

Similarly, the contraceptive device known as The Coil (an IUD) works perfectly well as a contraceptive device for most women – reducing the need for wasteful alternatives.

In sexually active individuals and couples, one Coil could reduce the need for a continual supply of ‘the Pill’ – filled with either/or both oestrogen and progesterone (which eventually leave our bodies and enter the water system and affecting animals and plants) and could stop the rising tide of used condoms filling landfills or floating down the beach!

6) Buy Big!  Make sure that you buy the largest pack size of your products that you can.  Not only does this reduce packaging per unit – it should also save you money and reduce your weekly trash pile! 

Therefore, not only will you need to shop less as a result, the container is more likely to be re-used for storage.  (You can keep a smaller bottle for decanting into if space is an issue).

Don’t be tempted by promotions or buy-one-get-one-free offers for the smaller products.  They usually work out the most expensive way to buy your products, weight more with the extra containers, use more ink and labels with their individual wrapping or information, take up more room in your house and create more waste.  Therefore their overall ‘cost’ is not actually any cheaper!

And Finally (7):
Try something new if it’s eco credentials impress you.  Remember that advertised brands in commercials and magazines, pay $$$$$$$’s to advertise – and it’s you who pays for it.

You pay for that model to walk along tropical beaches for an ice cream, or that famous person to fly a plane for some anti-aging cream, or a mountaineer to climb a high mountain for a washing powder.  That must mean that they are making a huge profit from you somewhere – and that means that their products are made a lot cheaper than the price you pay!

Unadvertised products usually put a lot more into their products as they sell by word of mouth saving advertising costs.  And, in all honesty – noone recommends a product that doesn’t work, taste good or fit properly. 

So trust a brand that has been recommended by people you know sometimes instead of just believing what you are told on the TV!

Let me know how you get on, or have any other tips…….